World Health Day, celebrated on 7 April 2025, will kick off a year-long campaign on maternal and newborn health. The campaign, titled Healthy beginnings, hopeful futures, will urge governments and the health community to ramp up efforts to end preventable maternal and newborn deaths, and to prioritize women’s longer-term health and well-being.

WHO and partners will also share useful information to support healthy pregnancies and births, and better postnatal health.

Visit the World Health Day 2025 campaign page

Here’s what you can do to support the campaign:

• Spread awareness: share information about the campaign using #HopefulFutures and #HealthForAll.
• Participate: attend our global events to learn more about what it will take to end maternal and newborn mortality.
• Donate: contribute to the WHO Foundation which supports WHO’s work to protect mothers and babies in countries around the world.
• Share your lived experiences: share your own experiences or stories of pregnancy and birth and thank those who provide quality care.